Each month we share some of the stories, features and campaigns the Hungry team has been working on.
This month’s Press Coverage of the Month looks a little different, as we’re sharing a piece written by Hungry’s own MD, Sam Houston for Stir It Up magazine.
As a food and drink PR agency, storytelling is a huge part of what we do. Whether it’s securing media coverage, creating content or finding the people behind a brand, it all starts with understanding what makes a story interesting.
The coverage
Sam interviewed hospitality legend David Mulcahy for the June issue of Stir It Up as part of its Leading Lights series.
The feature explores David’s incredible career, his work supporting the hospitality industry and his passion for inspiring the next generation of chefs, including through initiatives such as Springboard FutureChef.
Why this story matters
Behind every great piece of coverage is a great story.
The interview works because it goes beyond David’s career achievements and looks at the experience, passion and knowledge behind them.
It’s a reminder that some of the strongest stories come from the people shaping an industry and the ideas they have to share.
David has played a huge role in shaping the future of hospitality, supporting chefs at every stage of their careers and helping to shine a light on new talent entering the industry.
Why it worked
Before Hungry Communications, Sam spent almost 20 years as a journalist, interviewing people, finding stories and creating content for leading publications.
That editorial experience is still at the heart of what we do today, helping food and drink brands find their voice, share their stories and connect with the right audiences.
You can read Sam’s full interview with David Mulcahy in the June issue of Stir It Up magazine here: June 26 SIU_MR final
Takeaway from a food and drink PR agency
This was a brilliant conversation with one of hospitality’s leading voices and another reminder that there are always great stories to be told in food and drink.
Thanks for reading. Hannah